ILI.DIGITAL says it on the “XING Klartext” opinion-leader website: German developments are appreciated everywhere but their commercial exploitation mostly takes place abroad. Are we lacking in entrepreneurial courage?
According to a recent study by the IMD business school in Switzerland, Germany is no longer among the world’s ten most competitive countries. Complacency was cited as the main reason for the country’s significantly poorer performance than in the past. Whoever fails to constantly monitor relevant markets and search for new opportunities will not be in a position to sustainably secure the future of his company. The requirement to promote innovation and growth is thus the primary responsibility of the boardroom.